Legal

Terms and Conditions

Last updated: May 2026

These Terms and Conditions ("Terms") govern your use of the website at theapexlabs.co.uk and any services provided by Gregory Omeonga trading as The Apex Labs. By accessing the website or engaging our services, you agree to be bound by these Terms.

1. About Us

Apex Labs is a UK-based AI automation consultancy operated by Gregory Omeonga trading as The Apex Labs.

Gregory Omeonga trading as The Apex Labs

Unit 166988, PO Box 7169

Poole, BH15 9EL, United Kingdom

Email: hello@theapexlabs.co.uk

2. Use of the Website

Permitted Use

You may use the website for lawful purposes only. You agree not to:

  • Violate any applicable UK or international law or regulation
  • Use the website in any way that is fraudulent, harmful, or deceptive
  • Transmit unsolicited commercial communications (spam)
  • Attempt to gain unauthorised access to any part of the website or its underlying systems
  • Reproduce, duplicate, or exploit any part of the website for commercial purposes without our prior written consent

Intellectual Property

All content on the website — including text, graphics, logos, and images — is the property of Apex Labs or its licensors and is protected by applicable intellectual property laws. You may not reproduce, distribute, or create derivative works from any content without our express written permission.

Accuracy of Information

We endeavour to keep the information on the website accurate and up to date. However, we make no warranties as to its accuracy, completeness, or fitness for any particular purpose. The website is provided on an "as is" basis.

3. Services

Service Description

Apex Labs provides AI automation consultancy services to UK businesses, including workflow automation design and build, lead follow-up systems, missed call automation, proposal generation, and client communication sequences.

Engagement Process

All services are subject to a separate written agreement or statement of work agreed between Apex Labs and the client prior to commencement. Specific deliverables, timelines, and pricing will be set out in individual client agreements.

No Guarantee of Results

While we work diligently to deliver high-quality automations, we do not guarantee specific business outcomes, revenue increases, or performance metrics. Results will vary depending on the client's existing systems, data quality, and business context.

Third-Party Tools

Our services may involve the use of third-party platforms including AI platforms, automation software, and cloud services. We are not responsible for the performance, availability, or changes to third-party services. Clients are responsible for maintaining their own accounts and licences with any third-party tools required for delivery.

4. Discovery Calls and Bookings

Booking a discovery call via our scheduling tool does not constitute a contract for services. It is an exploratory conversation with no obligation on either party. A formal engagement begins only when both parties have agreed to a written proposal or service agreement.

5. Fees and Payment

Fees for services will be set out in individual client agreements. Unless otherwise agreed in writing:

  • Invoices are due within 14 days of the invoice date
  • Late payments may incur interest at the statutory rate under the Late Payment of Commercial Debts (Interest) Act 1998
  • We reserve the right to suspend work on any project where invoices remain unpaid beyond the agreed payment terms

6. Confidentiality

Both parties agree to keep confidential any proprietary or sensitive information shared during the course of an engagement. This obligation survives the termination of any service agreement. Neither party will disclose the other's confidential information to third parties without prior written consent, except where required by law.

7. Limitation of Liability

Cap on Liability

To the fullest extent permitted by law, Apex Labs' total liability to you for any claim arising out of or in connection with the website or our services shall not exceed the total fees paid by you to Apex Labs in the three months preceding the claim.

Excluded Losses

We shall not be liable for any indirect, incidental, special, consequential, or punitive losses — including loss of profits, loss of data, loss of business, or loss of goodwill — even if we have been advised of the possibility of such losses.

Exceptions

Nothing in these Terms limits or excludes our liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded or limited under applicable UK law.

8. Dispute Resolution

Informal Resolution

In the event of any dispute, the parties agree to first attempt to resolve the matter through good faith informal negotiations for a period of at least 30 days before initiating any formal proceedings.

Arbitration

If the dispute cannot be resolved informally, it shall be referred to and finally resolved by arbitration in London, United Kingdom, conducted in the English language.

Governing Law

These Terms are governed by and construed in accordance with the laws of England and Wales. The courts of England and Wales shall have exclusive jurisdiction to settle any dispute that cannot be resolved through arbitration.

9. Privacy

Your use of the website and our services is also governed by our Privacy Policy, which is incorporated into these Terms by reference.

10. Changes to These Terms

We reserve the right to update or modify these Terms at any time. Where changes are material, we will notify you by email. Your continued use of the website following notification of any changes constitutes your acceptance of the updated Terms.

11. General

Severability

If any provision of these Terms is found to be unlawful, void, or unenforceable, that provision shall be deemed severable from the remaining provisions and shall not affect their validity and enforceability.

Entire Agreement

These Terms, together with any individual service agreement, constitute the entire agreement between you and Apex Labs with respect to the website and services, and supersede all prior agreements and understandings.

12. Contact Us

If you have any questions about these Terms, please contact us:

Gregory Omeonga trading as The Apex Labs

Unit 166988, PO Box 7169

Poole, BH15 9EL, United Kingdom

Email: hello@theapexlabs.co.uk

Website: theapexlabs.co.uk